Influencer marketing platform rewardStyle has named Catherine Ulrich, A.B. ’05 (bioengineering), general manager of the company’s influencer-powered shopping app LIKEtoKNOW.it (LTK).
Ulrich will be responsible for driving all aspects of LTK to accelerate its consumer base, grow the economic opportunity for its influencers and retail partners, and lead the company’s growing team.